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Ambient Assisted Living technology is opening up a new business area for solutions that make everyday life easier for the elderly and those in need of care. But what exactly characterises this market and which models are economically feasible? How can available technology be made affordable to make daily life more simple and sure? What synergies can be created? What ex-actly do potential customers expect?
Questions like these are crucial for achieving success in this new business area and to guarantee the success of this new domain of activity it is vital to answer them. And it is precisely these questions that we will be addressing at the 1st Franco-German AAL Days in Obernai, Alsace, on the 28th and 29th September 2015. These AAL Days are the first Franco-German meeting in the sector: it is natural in this border area to discuss finished projects and those in progress. The context of an aging population is similar in both countries. This congress will bring together experts from politics, economics, research and philosophy as well as those who are already involved in the domain which has made real progress.
“AAL is still a very new business area, and one in which is needed of a lot of coordination and market research," says Stephan Kreutzer, Director for AAL development at Hager Group. The company is organising and hosting the industry event. "At the same time, however, there are numerous active start-ups and established players, political initiatives and stakeholders both in France and Germany which are already realising real projects. The AAL Days are an opportunity to bring them all together."
Around 250 participants are expected at the AAL Days in September, at which Hager Group will benefit from the commitment of the various institutions in the Franco-German Silver Economy: the Saarland state, the French State Secretary for Family, Children, Senior Citizens and Autonomy, the Regional Councils of both Alsace and Lorraine.
Guest lectures will be accompanied by workshops dealing with the key issues involved in this relatively young industry:
In addition to the official programme, there will also be plenty of time and sufficient opportunities for informal conversations between participants. "Networking and exchanging experiences are vital activities in an emerging industry," says Hager Group's Jean-Michel Hervouet, responsible for the AAL product portfolio. He is responsible for coordinating the event with Stephan Kreutzer. "We all know that we can learn from one another and achieve more together," he adds, "and the AAL Days are an excellent opportunity to do so."
The event will be held in German and French, with simultaneous translation available for anyone requiring it on request. The AAL Days will be held at the newly opened Hager Forum, one of the most interesting examples of successful corporate architecture of recent years. The event will begin at 13:00 on the 28th of September and will end at around 14:00 the next day followed by an informal discussion session. The attendance fee is 198 euros (excl. VAT) per person and covers the event itself as well as a Franco-German dinner with wine tasting.
If you are interested in taking part in this event, please visit www.hagergroup.com/aal-days to find out more and reserve your place before the beginning of September.
The registration is free for members of the press.
Photo rights: “Hager / Conseil départemental du Bas-Rhin”
Photo 1: senior citizens in their home, a theme that will be addressed during the AAL Days ( link to Adorha house)
Photo 2: with a Hager thermostat, easy temperature control at your fingertips.
Photo 3: Domovea, a home automation system from Hager making senior citizens’ daily life more simple and comfortable.
Press Release : AAL-Days (DOC, 269 KB)
Pictures : AAL-Days (ZIP, 434 KB)